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Lynda出品的Pitching Projects and Products to Executives 视频短片.

教程时长:44分钟

主讲人:Dane Howard
Richard Koci Hernandez

官网链接:http://www.lynda.com/home/DisplayCourse.aspx?lpk2=73563

Lynda.com 出品的时长44分钟的 谈项目和产品的管理 视频教程。由Dane Howard采访著名设计公司像谷歌,苹果和Adobe的高管人员和产品经理,分享他们的今后发展构思经验。视频和多媒体制作人Richard Koci Hernandez编排采访内容合成一个短篇叙事视屏。本教程概述了实践技术,过程和沟通方式更有效地管理员工。

简介翻译摘自 xuehui@TLF

In Pitching Projects and Products to Executives, author Dane Howard interviews executives and product managers from renowned design firms and corporations like Google, Apple, and Adobe, who share their insider take on how to effectively move projects and product ideas forward. Video and multimedia producer Richard Koci Hernandez weaves the interviews together into a captivating visual narrative. The course shows the practical techniques, processes, and communication styles employed to sell to executives more effectively, and to bring ideas to life.

Topics include:

* Getting and incorporating feedback before the pitch
* Creating a list of key stakeholders
* Deciding on the format of the meeting
* Effective prototyping
* Providing an intimate setting
* Being succinct and staying on-track
* Making the presentation
* Closing the deal

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